In today’s environment, meeting quarterly analysts’ expectations often appears more important than developing long-lasting client relationships. Because we are not a stock-exchange-traded financial institution, we can afford to be more focused on what really counts over the long-term and adds the most value: the client.

Structured products are notorious for their lack of price transparency. Differences between banks’ pricing can be very substantial depending on the views of their respective traders. That is why we have decided to revolutionise the market by actually buying in the financial components from the best provider rather than limiting ourselves to an internal provider, as is the case for most other investment banks. This allows us to provide our clients with exemplary price competitiveness and transparency.

Our clients avoid having to deal with different departments of an unwieldy bulge-bracket firm. No passing on from one department to another department. Whoever picks up the phone at LFG will take responsibility for your problem.

Currently, unlike with traditional mutual funds, where the asset manager has a best execution obligation towards his clients, structured products are mainly offered by banks and brokers who do not have this obligation. Thanks to our asset management licence, we can act as a fiduciary ensuring best execution for the components that constitute the structured product.

As a relative newcomer, it is clear to us that we will need to provide our clients with innovative ideas. This means we are focused on providing tailored solutions instead of pushing off-the-shelf products.

We have a simple and streamlined set-up which avoids many of the complexities of larger organisations, thereby making us better positioned to address our clients’ needs with the shortest delays.

Our long-term commitment and strategy allow us to develop an infrastructure that is amongst the best in the industry.

Clients do not like their provider to be compromised because of other commitments, thereby acting on different sides of the same transaction. Our narrow focus allows us to provide for the need for independent and uncompromised advice.